![]() |
Jim Carrey in The Truman Show |
A concept designed by Joel and Ian Gold to inform the population that we now live 'in' media not with it. This 'disease', as Mark Deuze (2011) calls it, presents to us the idea that we are no longer creating our own identities but are rather being forced into something we aren't through the means of media. Deuze writes in his article that:
"the TSD contains a belief that one's life has ceased being spontaneous, as one is always aware of the scripted and broadcasted nature of everything one does." (2011, pg 141)
I personally think Mark Deuze was scared out of his mind that technology will take over the world. But while his article focuses on the dark side of this aspect, it lacks the lighter one. What has arisen with the introduction of everyday media? More jobs. Equal rights. Self-governance. A window into pure imagination.
![]() |
Inception |
Our reality is now one that includes media and as Marshall McLuhan states "media is an extension of man". So be it. That is why we study media, so we can understand how it has and will continue to become ingrained in our everyday lives. It is not necessarily a bad thing, it just keeps happening. We are living in our own personalized, digitally-based, edited reality where we allow room for more creation. Is this so bad???
REFERENCE:
Deuze M, 2011, 'Media Life', Media Culture Society Journal, January, Vol 33, No. 1, pp 137-148
So I did the wrong reading but I hope it was still informative...
ReplyDeleteTechnology being ingrained in our lives is exactly right. If we look into the future of what technology can do for us, a lot of people see it as invasive and unnecessary. But no one seems to think about how the new technology will be integrated. It's never just dumped onto us and we're told to keep up. It's always slowly integrated. The option to use new technology or not is always there.
ReplyDeleteI love that you did the wrong reading and people can still find ways to connect it to the content in the subject. So just to be even more off topic, my comment is going to be about how communication students are able to relate any media product (tv show, advertisement, online blogs, journal articles etc) to some material covered in the subject. This is an example of how deep media and analysis of media in our loves has gone.Communication students are especially aware of this and because of our heightened awareness, the more involved and inextricably linked we are becoming.
ReplyDeleteI remember standing outside the classroom and you telling me to read this reading haha so i did and yes your right it was a great read and got me thinking about the Truman Show Delusion u have mentioned in this . . . the things we as media students look at when watching these movies or reading these readings are different from anyone else and we analyse different pieces of information which i find amazing and i do agree with you that Dueze mind was so dark and was afraid of what was in his head i didnt see any lighter side to him. . . kinda creepy
ReplyDelete